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In the tiny poor town of Asa Branca, in the middle of Brazilian Northeast, Roque Santeiro is worshiped as a saint. He was supposedly killed by a bandit, 18 years ago, trying to save the local church. After his disappearance, local leaderships such as landowner Sinhozinho Malta and mayor Florindo, took profit on that to control the humble population. They even make up a widow, Porcina, who should have married Roque secretly before his death. What they don't expect is that Roque is alive, and he's back to, allegedly, "save his people". Now Malta, Florindo, Porcina, and others must hold him down and explain the "truth" to their commoners, in a desperate attempt to save their own bottoms. Meanwhile, mysterious facts surround Asa Branca, such as a Werewolf, a film crew who are trying to shoot a movie about Roque's story, and violent murderers.
Maria Eduarda "Duda" Pinheiro is a successful top model. After being hired to model Covery brand clothes, she meets the Kundera brothers, Alex and Gaspar, owners of the company. Gaspar, a former beatnik, is over 40 but still practices surfing, lives in a beach-side house and raises five children: Elvis (named after Elvis Presley), Ringo (Starr), Jane (Fonda), Olívia (Newton-John) and (John) Lennon, all from different mothers who left them with him. Anastácia "Naná" Passos, Duda's friend and mentor, loves him platonically, and rivalizes with Mariza Borges over him. Alex by contrast is a yuppie. He and their mother Morgana have a love-hate relationship and rivalry with his brother over Morgana's attention and the company. Alex begins to love Duda, however she falls in love with Lucas, a graffiti artist who is on the run from the São Paulo police due to his involvement in a crime there. He is also searching for his real father, and thinks it's either Alex or Gaspar.
A remake of the Mexican telenovela of the same name.
